Keeping Up with Mobile Demand
Mobile commerce is on the rise. There are an estimated 2.7 billion smartphone users in the world. Astounding numbers for online businesses who will see more and more customers trying to access their websites from mobile devices. Websites that are not mobile-friendly will experience an increase in abandoned visitors and lost sales. Here is how you can make sure your website is mobile-friendly.Mobile Plugins
Mobile Plugins allow your website to upload faster because they show an interface designed for a mobile device when a mobile device is detected. While most mobile users prefer the mobile view, you should always give them the opportunity to view the site in the standard view.
- WordPress Blogs can easily add a mobile plugin for free by visiting this site.
- Other sites can become mobile-friendly for a fee. Check out Bloomberg mentioned DudaMobile here.
Easy NavigationYour website should always be easy to navigate, but even more so with your mobile interface. Make sidebars and tabs easy to see and read. Choose common titles for your navigational tools. For example: products, benefits, customer service, about us, and shipping. Resist the urge to get fancy with your navigation. Simple is better.
Clean, Clear Content
Mobile users are on the go and in a hurry. Your main objective is to grab their attention-fast and keep it! One way to do this is by writing clean, clear content that readers can scan. Use bullet points and extra white space to break up your material. Utilize bold headlines and sub-headlines to help visitors find the information they are looking for fast.
We are all guilty of adding too many images to our blogs, projects, and websites. More is better right? Not when it comes to mobile sites. More images equal more loading time and a higher chance that they will use the back arrow. Limit the images on your mobile site to one (maybe two if you really have too).
The most important thing to remember with making your website easy for mobile users to access and navigate is installing a mobile plugin. The rest can come later, but for now, install the mobile plugin (and fast). Customers are very impatient!